Bray,H. The Pillars of the Post. 1980
Bray, Howard. The Pillars of the Post: The Making of a News Empire in
Washington. New York: W.W. Norton, 1980. 308 pages.
It's an article of faith among East Coast elites that there are only
two newspapers worth reading -- the New York Times and the Washington Post.
NYT is too well-established to be interesting, but the Post is run by a
rich woman (Katharine Graham) and a cussing editor who went to the right
schools (Ben Bradlee). The Post came in second with the Pentagon Papers, so
conventional wisdom says they tried harder. Soon even Hollywood took notice.
However, insiders who write books on the Post know that they are still in
second place, still too arrogant over their power, and still trying too hard.
It's been over ten years since this book was written, during which time
the Washington Post seems to have devolved considerably. One problem with
major newspapers like the Post is that their circulation monopoly lets them
sell too much advertising. Another is that they have their own bureaus
around the world, so they rarely deign to use stories from AP and Reuters.
More often than not, this means that their national and international
coverage simply isn't very good. And the op-ed pages are narrow and dull,
rarely worth reading. So when the final product thumps on the doorstep,
the ratio of useful print to the number of trees consumed to print it is
shamefully low. If television news wasn't worse still, newspapers would be
out of business by now. There must be a better way.
ISBN 0-393-01313-8
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